Practices in action
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PRACTICES IN ACTION

Real-life cases of good practices and examples of poor business management
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Featured Cases

NEXO CASE

El Corte Inglés: cultural transformation and internal communication

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PLAY TO MOVE CASE

Telefónica: innovation in internal communication and employee activation

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CINERGÍA CASE

Gas Natural Fenosa: new narrative formats

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COMMUNICATION MEASUREMENT CASE

Bankinter: metrics and impact indicators in the company

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ALLIANCES AND SUSTAINABILITY CASE

Correos: international collaboration to improve management and reduce emissions

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CORPORATE SOCIAL RESPONSIBILITY CASE

DKV: strategy combining economic development and sustainable growth

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#NOTJUSTANOTHERCUMBRE CASE

Telefónica: defining the global strategy with a crowdsourcing dynamic

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